Kelly Cup Noodles

Client

Deliverables

Looking for a fresh face in the visually cluttered cup noodle market, ACE Developments commissioned me to create packaging concepts for a new range of noodles that would appeal to both adults and children. With a small budget, the brief was to design packaging that was simple and popped on shelf, making the customer think of the product as more than a snack but as a meal option. Bright, rich colours were used to reflect the rich range of flavours that the noodles offered.