Australian Convenience Foods

Client

Deliverables

Australian Convenience Foods, a market leader in pre-packaged fresh sandwiches, wraps, bakery products, salads, rolls, and burgers for petrol stations, convenience stores, and the food service industry. My job was to help create the new brand ‘Ready Go Eat’ and bring it to life, developing everything from the brand name and brandmark to the brand’s image, including packaging and point-of-sale materials.